France's Tech Company Ambitious Plan: Raising 10 Billion Euros to Establish Bitcoin Reserves

A publicly listed technology company in France recently announced an ambitious plan to raise over 10 billion euros to purchase Bitcoin. The company, named The Blockchain Group, currently holds Bitcoin worth approximately 160 million dollars, but its ambitions go far beyond that.

On June 11, the company held a shareholders' meeting and passed a resolution to significantly enhance its financing capabilities, aiming to accelerate its "Bitcoin treasury company" strategy. The company plans to use various financing tools, including common stocks, preferred stocks, warrants, and convertible bonds, to flexibly respond to market demands.

The company's management stated that this substantial amount of funds will primarily be used to continue purchasing Bitcoin, striving to make The Blockchain Group the most active publicly listed Bitcoin buyer in Europe. It is worth noting that the company emphasized that this strategy is a complementary use of idle capital, rather than a complete shift to a single asset business model.

The transformation of The Blockchain Group began at the end of 2023. The company underwent restructuring, divesting some outdated subsidiaries, and focusing on two profitable core business units. In November 2024, the company officially announced that it became the first Bitcoin treasury company in Europe, viewing Bitcoin as the core operating capital in the digital scarcity economy.

Since then, the company has financed multiple purchases of Bitcoin. As of now, the company holds 1,471 Bitcoins, with a total value of $160 million and an unrealized gain of 5.21%. The company has also set ambitious long-term goals, planning to hold approximately 170,000 to 260,000 Bitcoins by 2033, which would account for about 1% of the total Bitcoin supply.

To support this growth plan, the company aims to expand its capital raising scale from this year's 300 million euros to over 100 billion euros by the early 2030s. If the price of Bitcoin reaches the predicted value of 1 to 2 million euros per coin, the company's net asset value could reach an astonishing 210 billion to 420 billion euros.

The company's Bitcoin strategy leader, Alexandre Laizet, is a former consultant who has been focused on the Bitcoin space for the past five years. He believes that if the U.S. government starts accumulating Bitcoin, the market could enter a "escape velocity" state, and the price of Bitcoin could soar to at least $1 million per coin.

Laizet predicts that 2025 will be the year when banks will enter the Bitcoin market on a large scale, followed by bank customers. He pointed out that some major European banks are already preparing related businesses, and it is expected that the largest banks in France will make a high-profile entry into the Bitcoin sector from the end of 2025 to early 2026.

Regarding how businesses can participate in this new economy, Laizet suggests directly purchasing Bitcoin. He believes that most businesses make the mistake of only investing a small amount of money, while The Blockchain Group's strategy is to increase the number of Bitcoins corresponding to each share through premium financing, while adopting a long-term perspective and measuring performance in Bitcoin rather than fiat currency.

As one of the few publicly listed companies in Europe that has made Bitcoin a core financial strategy, The Blockchain Group is actively promoting its "Bitcoin Treasury Company" positioning. Despite the uncertainties in market performance and the regulatory environment, the company has attracted the attention of some industry investors. Whether it can achieve its ambitious growth targets remains to be seen.